After being in business for 5 years I have been starting to get a bit restless in my direction, where are we going and what do we want? I havent been able to find the right inspiration or advice. After reading Jai’s Ebook on business I have such a clearer idea of what I want to do, how to put that down on to paper and how to start planning my next move! The section on “Buying Persona” is just so simple, but makes so much sense. Its exactly what we have been overlooking in our direction. Im excited to get this ball rolling again!